Online Class: Business Management

no certificate
with CEU Certificate*
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11Lessons
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19Exams &
Assignments -
5,182Students
have taken this course -
9Hours
average time -
0.9CEUs
Course Description
Introduction to Business Management
In today's rapidly evolving global economy, the field of business management presents an expansive and dynamic spectrum of career possibilities. Ranging from the depths of the mining industry to the intricate processes of waste disposal, nearly every sector demands proficient managers to oversee operations, ensuring profitability and growth.
Business management isn't just about overseeing tasks—it's an intricate dance of marrying analytical prowess with people skills, of understanding numbers as well as narratives. It's about leading teams with vision, making informed decisions, and navigating the challenges that come with running a venture, be it a small startup or a sprawling multinational corporation. Our course is meticulously designed to give you insights into the multifaceted world of business management, empowering you to stand out and succeed.
Course Overview:
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Business Basics (Lesson 1): Dive into the foundational elements of business. Understand the broader ecosystem, identify key players, and grasp the nuances of what makes a business tick.
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Financial Management (Lesson 2): Explore the heartbeat of any business—the finances. Discover the distinction between various forms of capital, learn the intricacies of debt versus equity financing, and grasp the importance of a well-structured business plan and a meticulously prepared budget.
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Legal and Regulatory Compliance (Lesson 3): In a world where businesses operate within legal frameworks, it's crucial to be aware of regulatory mandates. This lesson will guide you through essential legal considerations, ensuring that your venture remains compliant and protected.
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Personnel Management (Lesson 4): People are the lifeblood of any organization. Understand human resource strategies, the art of hiring, training, and retaining talent, and cultivate an environment that fosters growth and productivity.
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Sales Management (Lesson 5): Sales are the pillars of revenue. Delve into the sales cycle, nurture customer relationships, and master the art of pricing to drive profitability.
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Marketing Practices (Lesson 6): In the digital age, marketing has taken center stage. Grasp how sales and marketing functions synergize, learn contemporary marketing strategies, and engage customers like never before.
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Accounting Principles (Lesson 7): Financial accountability is paramount. Get acquainted with key accounting practices, financial statements, and tools that will ensure your business's fiscal health.
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Inventory Control (Lesson 8): Inventory management can make or break a business. Learn about inventory processes, effective control mechanisms, and ensure that supply meets demand.
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Taxes and Your Business Organization (Lesson 9): Taxation, often seen as intricate, is demystified in this lesson. Understand various business organizational structures and navigate tax requirements efficiently.
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Fulfillment (Lesson 10): Every sale is a promise. Learn the process from sales inquiry to delivery, ensuring customer satisfaction and building lasting relationships.
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Information Technology (Lesson 11): In our interconnected world, IT is the backbone of modern business. Grasp the significance of IT, its applications in business, and stay ahead in this digital era.
Additional Features: Each lesson comes equipped with assignments, exams, netlinks, and documents, ensuring a comprehensive learning experience. Engage with polls and surveys to provide feedback, aiding in continuous improvement of our curriculum.
By the culmination of this course, you'll not just have a theoretical understanding, but a practical grip on the essentials of business management. Enroll now and take a leap into the fascinating world of business, equipped with knowledge, skills, and confidence!
- Completely Online
- Self-Paced
- Printable Lessons
- Full HD Video
- 6 Months to Complete
- 24/7 Availability
- Start Anytime
- PC & Mac Compatible
- Android & iOS Friendly
- Accredited CEUs

Course Lessons
Lesson 1. Crafting Future Leaders: The Essentials of Business Management
Business management requires a combination of leadership, planning, organizing, and problem-solving skills to steer companies towards success. From small businesses to large enterprises, management is vital for coordinating resources and maximizing productivity, with roles varying across different organizational levels.Lesson 2. Capital Exploration: From Start-up to Growth
Creating a detailed business plan is a strategic roadmap that highlights the company's objectives, financial health, and operational blueprint, helping to attract investors and secure necessary funding. With a focus on sustainability, the plan should address both immediate and long-term financial needs to ensure the company's ability to cover debt obligations through fluctuating periods.Lesson 3. Business Compliance Essentials
Business managers must navigate a complex legal landscape, including compliance with various laws affecting employment, environmental practices, and contracts to operate ethically and successfully. Knowledge of these laws, alongside expert legal counsel, is crucial for effective management and mitigating risks.Lesson 4. Efficient HR Practices
Effective personnel management is essential for businesses with more than one employee, entailing tasks like scheduling, payroll, and compliance with employment laws. Companies, large and small, must address hiring, orientation, and employee management while navigating federal and local regulations.Lesson 5. Mastering the Art and Science of Sales Management
Sales management is crucial for business survival, treating sales as both an art and science, with managers ensuring their teams excel in various sales techniques across B2B and B2C landscapes. Effective use of data analysis and customer relationship management supports the development of long-term customer relationships and increases sales efficiency.Lesson 6. Niche Marketing Secrets: Connecting with Specific Audiences
Marketing serves to attract new customers, boost purchase amounts, and increase purchase frequency by embedding solid research into campaign strategies. Customer loyalty programs, such as memberships and incentives, help businesses achieve sustainable growth.Lesson 7. Mastering Financial Statements
Financial accounting is guided by principles like GAAP and involves creating key documents that assess a company's financial well-being. Accurate record-keeping through balance sheets and cash flow statements helps business managers make informed decisions and maintain transparency with stakeholders.Lesson 8. The Crucial Balance: Managing Inventory to Minimize Costs and Improve Efficiency
Effective inventory management is the backbone of any product-based business, ensuring timely delivery, cost efficiency, and adequate stock levels to meet customer demands. By employing techniques like MRP and styles like FIFO and LIFO, businesses can optimize their storage processes and improve profitability while mitigating risks of being understocked or overstocked.Lesson 9. Choosing the Right Tax Structure for Your Business
Various business organizations have different tax advantages, liabilities, and structures, including sole proprietorships, partnerships, corporations, and nonprofits, each suited for different legal and business requirements. The lesson advises that tax topics like payroll and capital asset management demand professional help due to their intricate nature and constantly evolving regulations.Lesson 10. Navigating the Fulfillment Process: From Order to Delivery
Order fulfillment is a multifaceted journey from customer inquiry to delivery, fundamentally shaping customer experiences and satisfaction. Companies aim to automate and perfect this process to enhance customer loyalty and operational success.Lesson 11. Maximizing Business Efficiency through Information Technology and Automation
Enterprise operations hinge on robust IT systems that unify disparate functions through networks like LAN, WAN, and WLAN, supporting both internal processes and customer interactions. Through network-connected terminals and databases, businesses achieve streamlined information-sharing and decision-making.
Learning Outcomes
- Analyze different management positions within a business by defining their roles and responsibilities in relation to senior, middle, and department-level management.
- Identify and describe the five key areas of business management including planning, organizing, motivating, control, and leadership.
- Define the different types of capital and their roles in determining a business's financial health.
- Identify the various financing options available for businesses and evaluate their advantages and disadvantages in supporting long-term growth.
- Define key legal and regulatory compliance requirements impacting business operations, such as employment, environmental, and consumer protection laws.
- Demonstrate an understanding of contract and antitrust laws necessary for maintaining fair competition and lawful business transactions.
- Define the key components of an effective human resource management strategy, including selection, compliance, and termination processes.
- Demonstrate understanding of the legal requirements influencing hiring, employee rights, and termination procedures to ensure compliance and fair treatment in the workplace.
- Analyze sales data effectively by generating a report that forecasts sales trends and evaluates customer satisfaction using CRM software within a 30-minute exercise.
- Demonstrate understanding of different sales approaches by describing key characteristics of B2B and B2C strategies within 15 minutes of discussion.
- Demonstrate an understanding of marketing by identifying the key components of the AIDAS model and explaining their significance in a marketing campaign.
- Describe the strategic process of niche marketing by outlining how to meet specific segment needs and evaluate competitor activities.
- Define the principles of GAAP and IFRS and explain their significance in financial reporting.
- Demonstrate mastery of lesson content at levels of 70% or higher.
Additional Course Information

- Document Your Lifelong Learning Achievements
- Earn an Official Certificate Documenting Course Hours and CEUs
- Verify Your Certificate with a Unique Serial Number Online
- View and Share Your Certificate Online or Download/Print as PDF
- Display Your Certificate on Your Resume and Promote Your Achievements Using Social Media

Choose Your Subscription Plan
No Certificate / No CEUs
This course only
Includes certificate | X |
Includes CEUs | X |
Self-paced |
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Instructor support |
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Time to complete | 6 months |
No. of courses | 1 course |
Certificate & CEUs
This course only
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 6 months |
No. of courses | 1 course |
Certificates & CEUs
Includes all 600+ courses
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 12 Months |
No. of courses | 600+ |
Certificates & CEUs
Includes all 600+ courses
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 24 Months |
No. of courses | 600+ |
Student Testimonials
- "Instructor was very helpful in notifying of us of our grade immedietly after completing, this let me know how I was doing and what progress I was making." -- Robert B.
- "Very good instructor, thank you." -- David H.
- "All parts were helpful because they pertain to my job and what am currently doing. It has motivated me and improved my working skills." -- Geoffrey C.
- "I enjoyed doing this course." -- Adriana T.
- "All parts were well covered." -- Jerotich S.
- "All parts helped me understand Business Management." -- Dawn C.
- "It is a really good introduction course...It gives you good insights about general business management." -- Gokce C.
- "I enjoyed taking the class. The instructor graded lessons quick, and was always available." -- Darnell B.
- "All of this course was helpful to me, it added to my knowledge." -- Gakunga G.
- "Very cooperative and friendly!" -- Jobharrison M.
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