Online Class: How to eBay

no certificate
with CEU Certificate*
-
15Lessons
-
17Exams &
Assignments -
2,387Students
have taken this course -
5Hours
average time -
0.5CEUs
Course Description
Welcome to this course on eBay: How to Buy and How to Sell on eBay. Whether you're looking for an antique or the latest in electronic gadgets, eBay is one of the most likely online resources for you to find what you're looking for. eBay can also be a lucrative home-based business for men or women looking to generate more income, whether you're struggling in a tough economy or you want to make extra money selling your crafts, collectables or even your car.
We hope you'll enjoy this basic how-to course regarding buying and selling on eBay. In this course, students will learn how eBay got started and grew from just an idea to a multi-billion dollar business in less than a decade.
We'll give you a brief background and tips on deciding what to sell on eBay, how to set up an eBay and PayPal account, and how you can bid for everything from a skein of yarn to rare jade and autographed collectibles to sports equipment to a new engine for your car.
Selling on eBay, the importance of creating good item descriptions and taking good photos of your items is covered in this course, as is encouraging loyalty and positive feedback that enhances your moneymaking efforts. The importance of customer service is also discussed in this course, as is a discussion of how best to resolve customer complaints or disputes. We'll also share ideas with you on what to do (and not do) when listing an item for sale or auction.
We'll show you how to make and send payments or items for your eBay purchases or sales, and how to make the best use of eBay's seller's tools. We'll wrap up the course with a brief mention of tips for success on eBay, setting up your own eBay store, and how to register your eBay business online.
- Completely Online
- Self-Paced
- Printable Lessons
- Full HD Video
- 6 Months to Complete
- 24/7 Availability
- Start Anytime
- PC & Mac Compatible
- Android & iOS Friendly
- Accredited CEUs

Course Lessons
Lesson 1. EBay: From Living Room Idea to E-Commerce Giant
eBay revolutionized commerce by introducing a platform where buyers and sellers could interact globally, transforming traditional marketplaces into dynamic e-commerce hubs. Its massive success is underpinned by innovative business models like peer-to-peer auctions and robust credibility systems.Lesson 2. Creating Your eBay Account: A Step-by-Step Guide
An eBay account unlocks robust international trade potential, necessitating attention to personal data input and securing your account. Familiarity with eBay’s regulations and prohibited items list safeguards your buying and selling endeavors.Lesson 3. Navigating the eBay Marketplace: Uncover the Best-Selling Items
Entering the realm of e-commerce via eBay opens up a venue bustling with limitless opportunities for income generation in a global marketplace. Understanding what to sell necessitates a strategic approach similar to that of seasoned retailers, as it involves recognizing popular categories like electronics and fashion, alongside discovering niche products that cater to specific buyer interests.Lesson 4. Mastering eBay: Navigate, Bid, Buy
eBay bidding feels akin to an adrenaline-driven game, marked by strategic bids and auctions that close with dramatic 'sniping.' Buyers must balance the lure of unique finds with competitive tactics to maximize their success.Lesson 5. A Step-by-Step Guide to Creating Your PayPal Account
PayPal, envisioned as a digital wallet in the late 1990s, revolutionized online payments by ensuring secure money transfers, ultimately catching eBay's attention for a significant acquisition. Its founders, Max Levchin and Peter Thiel, combined tech expertise and business acumen to propel PayPal into a global leader with over 400 million users in 2023.Lesson 6. From Setup to Sales: A Comprehensive Guide to eBay Ecommerce
Transform your eBay prospects by mastering seller account setup, securing transactions through identity verification and strategic fee management. Elevate sales with exemplary product photography and detailed narratives, leveraging storytelling to enhance buyer trust and interest.Lesson 7. Boosting Your eBay Earnings: Expert Advice
Utilize eBay's global platform to reach a vast audience by mastering listing techniques, from strategic category selection to compelling descriptions and pricing, ensuring maximum visibility and sales. Prioritize transparency and quality images to build buyer trust, turning eBay into a profitable channel for your brand.Lesson 8. E-Commerce Essentials: Managing Payments
Successful online selling hinges on meticulous preparation, comprehension of tax obligations, and adept communication with buyers, ensuring smooth and efficient transaction processes. Maintaining open channels leverages positive relationships, leading to continued success and possibly higher volumes of repeat business.Lesson 9. Mastering eBay Shipping: Strategies for Success
To excel as an eBay seller, prioritize precise packaging and prompt communication post-sale. Embracing new technologies and shipping methodologies can enhance buyer satisfaction and seller efficiency.Lesson 10. Mastering eBay: Unlock Your Potential as a Successful Seller
Beyond eBay’s internal offerings, third-party applications accessible via 'My eBay' diversify sales and marketing strategies, enhancing efficiency through tools for shipping, insurance, and real-time customer interaction. These customizable applications streamline operations, boosting profitability and satisfaction.Lesson 11. Mastering Customer Service on eBay
Exceptional customer service fosters a reciprocal cycle: memorable experiences motivate buyers to provide positive feedback, offering social proof and encouraging new purchases. Personalized touches, like thank-you notes, elevate the buying experience and nurture customer loyalty.Lesson 12. Strategies for Handling Common Buyer-Seller Conflicts Online: A Comprehensive Guide
Navigating e-commerce smoothly requires sellers to anticipate potential transaction hiccups and craft detailed, transparent listings, including return policies and payment assurances. Engaging diplomatically with buyers over disputes such as refund demands or damaged goods claims builds goodwill, safeguarding the seller's reputation and fostering repeat business.Lesson 13. Become an eBay Power Seller
eBay operates as a microcosm of e-commerce possibilities, inviting users to explore buying and selling strategies for optimal success. Insightful product presentations, pricing acumen, and excellent customer service underpin a positive presence on the platform.Lesson 14. Building a Winning eBay Store: Key Strategies Unveiled
Opening an eBay store is a strategic venture that aligns business aspirations with subscription layers that dictate the level of sophistication and support you receive. Harness eBay's resources for marketing, customer relations, and inventory management to turn competition and logistics challenges into business growth opportunities.Lesson 15. Turning eBay Dreams into Reality: Legal and Financial Foundations
Setting up an eBay business requires navigating intricate legal and financial frameworks, emphasizing the importance of strategic planning, tax understanding, and adherence to eBay policies. Success hinges on this preparation, which can propel your venture beyond mere selling to a thriving global enterprise.
Learning Outcomes
- Define the key factors that contributed to eBay's transformation from a simple auction site to a global e-commerce powerhouse.
- Describe how eBay's feedback system enhances trust and accountability in online transactions by influencing buyer and seller behavior.
- Define the steps required to set up a secure eBay account by accurately providing personal details and creating a unique user ID and strong password.
- Demonstrate understanding of eBay's User Agreement and security features by successfully configuring account recovery options and agreeing to legal terms during registration.
- Identify niche markets on eBay, exploring opportunities in health and wellness, eco-friendly products, and sustainability to cater to specific buyer interests for higher profit margins.
- Recognize popular product categories on eBay like consumer electronics, fashion, and collectibles by analyzing demand trends and buyer preferences.
- Demonstrate an understanding of the eBay interface and purchasing options by navigating a listing, identifying key elements, and deciding between bidding and 'Buy It Now' options.
- Evaluate seller feedback and item details on eBay to make informed purchasing decisions by recognizing trustworthy sellers and analyzing product descriptions and conditions.
- Demonstrate the process of integrating a PayPal account with eBay to enhance online sale transactions.
- Understand the steps to create a PayPal account effectively, including account type selection and financial account linking.
- Define clear step-by-step procedures for setting up a secure and verified seller account on eBay, ensuring readiness to manage all selling fees and payment methods effectively.
- Demonstrate the ability to capture high-quality product images for eBay listings, utilizing optimal lighting, composition, and angles to enhance buyer trust and engagement.
- Define the steps necessary to list an item on eBay, including selecting categories, writing titles, and creating descriptions effectively.
- Demonstrate mastery of lesson content at levels of 70% or higher.
Additional Course Information

- Document Your Lifelong Learning Achievements
- Earn an Official Certificate Documenting Course Hours and CEUs
- Verify Your Certificate with a Unique Serial Number Online
- View and Share Your Certificate Online or Download/Print as PDF
- Display Your Certificate on Your Resume and Promote Your Achievements Using Social Media

Choose Your Subscription Plan
No Certificate / No CEUs
This course only
Includes certificate | X |
Includes CEUs | X |
Self-paced |
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Instructor support |
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Time to complete | 6 months |
No. of courses | 1 course |
Certificate & CEUs
This course only
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 6 months |
No. of courses | 1 course |
Certificates & CEUs
Includes all 600+ courses
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 12 Months |
No. of courses | 600+ |
Certificates & CEUs
Includes all 600+ courses
Includes certificate |
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Includes CEUs |
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Self-paced |
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Instructor support |
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Time to complete | 24 Months |
No. of courses | 600+ |
Student Testimonials
- "I thoroughly enjoyed this whole course. Thank you Universal Class for offering it." -- Deborah C.
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